20+ years of experience designing digital products, establishing UX practices, and leading product teams across health, finance, education, and commerce have taught me that the most valuable thing a UX leader can do is build the conditions for great work with clear process, grounded research, and a team that trusts each other. I lead with curiosity, set high standards, and bring the same care to developing people as I do to the work itself. Let’s talk about how I can add value to your organization.
Some of my career highlights include:
Creating a UX vision and strategy aligned with business goals, driving the product roadmap for Dotdash Meredith’s commerce team.
Implementing an iterative design process that optimized the commerce template and drove a 12% lift in sales per session across 40 brand sites at Dotdash Meredith.
Building and scaling WebMD’s first UX team, implementing user-centered design practices and design operations supporting 21 product managers across multiple templates, mobile apps, tools, and platforms.
Designing a 0-1 social media platform allowing physicians to share insights and clinical experiences
Leading the responsive redesign of WebMD’s flagship product, the Symptom Checker, resulting in reduced friction and increased user engagement
Integrating AI into the product design process and designing an AI Shopping Assistant for Dotdash Meredith
Experience Strategist & Product Design Leader
